Monday, November 16, 2015

7 Tips to make recipients open your email

  1. Do a message recall
    When this is done, the recipients’ interest is aroused, and they then read the entire email seeking the ‘error’ due which the sender ‘tried’ to recall the message.
  2. Address a person, but mark everyone
    That way atleast one person reads, then mid-way mention the rest with (@ XYZ, @All, etc.).
  3. Follow the mass mail
    Apparently, nobody reads mails from Communications. So, while they hit delete (without reading) the ‘mass mail’, the email immediately following opens by default.
  4. Use courier font
    The recipient senses that the mail was sent from a Smart Phone with office mail and it only means that the matter is urgent.
  5. Key event reference
    Make a reference, however remote, to a large event, past or future. That way everyone believes he or she is contributing to a larger cause.
  6. CC carefully
    Don’t mark the recipient’s boss in the first mail but only in the subsequent follow-up status-request mail. If the first mail doesn’t do trick, the second surely will.
  7. Reply all
    Reply all is done more often by mistake, at the spur of the moment, than as a calculated move. Bystanders will watch the fun unfold, and read every mail in the thread thereafter. Reply all means you also get a copy of the email, a sure way of confirming that the mail has exited your sent items. 

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